Master of Business Administration / Master of Marketing

Obtain analytical, strategic and leadership skills

Details

Program Code 11695
Graduate Level Postgraduate
Locations
  • Online
  • Newcastle (City Precinct)
  • On Campus + Online
CRICOS Code 059907C
Contributing Schools and Faculties
Admission Instructions:

How to apply as a:

Program Award Rules and Schedules
Mode of delivery Face to face on campus and online through GradSchool.com.
Program Enrolment Checklist

Description

This combined degree program allows students to undertake studies in the more general business disciplines of the Master of Business Administration while also studying the specific Marketing courses of the Master of Marketing. The Master of Business Administration program is designed to provide students with a range of analytic, strategic and leadership skills which will prepare them for increasingly competitive careers in business management in the corporate and public sectors. The program offers a grounding in fundamental business areas such as accounting, finance, organisational behaviour, economics, marketing and management. Analytic and problem solving skills are emphasised through an applied understanding of the theoretical framework within which today’s managers must operate, as well as the acquisition of practical skills in teamwork, writing, presentation and time-management. The ability to cope with rapid organisational and technological change is developed through an understanding of organisational behaviour, information systems and organisational change and development. The Master of Marketing is designed to give students the ability to better evaluate existing and potential market opportunities and to develop strategies that achieve organisational outcomes appropriate for the Australian and international business environment. Students will develop a solid understanding of the theoretical underpinnings of marketing and how they are applied in all contexts.

Career Opportunities

Career opportunities include managerial positions in commercial and public sector organisations, marketing manager, account executive, market research analyst.
For more career information see:
http://newcastle.edu.au/students/degrees-to-careers/

Study a Language

All domestic students can now enrol in an undergraduate Diploma in Languages alongside their main degree program. This diploma will enhance proficiency in another language or languages, and will increase international career opportunities. Subject to course availability, this additional program will generally add an extra year to studies, and students will graduate with a Diploma in Languages as well as their other degree. Please note that all language courses are held on campus (face to face) at Callaghan.

International students cannot enrol concurrently in the Diploma in Languages alongside their primary program unless they can complete both programs within the duration of their primary program CoE. For more information please contact the ESOS Student Compliance Unit ESOS@newcastle.edu.au.

Admission Requirements

Applicants must have a recognised Bachelor degree or Postgraduate Diploma or a recognised Graduate Certificate; or a recognised Diploma and 2 years work experience; or a GMAT score of 550; or successfully completed 20 units of postgraduate University studies with a GPA of 5 or more and two years work experience; or successfully completed 30 units of postgraduate University studies with a GPA of 4 or more and two years work experience.

Credit Transfer

Credit may be granted for up to 50% for the program for relevant postgraduate courses completed with the previous 10 years.

International Students

International students will be supported by the University and Newcastle Business School’s current support mechanisms. International applicants must satisfy the University’s English Language Requirements. There will be a requirement for a minimum 6.5 IELTS result or equivalent.

Please visit: http://www.newcastle.edu.au/students/international/student-support/ to find out more about the support services available to international students.

Special Needs

Domestic students with a disability or chronic illness will have their needs met by the NBS in liaison with the Student Support Unit. Aboriginal and Torres Straight Islander students will draw on the assistance and support provided by the Indigenous Higher Education Centre, Umuliko. Students from rural and isolated areas and those from socio-economically disadvantaged backgrounds will be supported through existing University support mechanisms.

Requirements and Structure

Duration of the program is six trimesters full-time or equivalent part-time. The Newcastle Business School runs courses on a trimester system, i.e. three terms per year. Students may commence studies in January, May or September depending on location and availability.  Please check term dates on the University website at: http://www.newcastle.edu.au/dates/.
Students are required to complete 130 units (thirteen courses) of Core Courses and 30 units (three courses) from other GSBS coded courses.

Grading of Degree
A Master degree shall be conferred as an Ordinary Degree, except that, in cases where a candidate has achieved a Grade Point Average of 6.0 or above, the degree will be conferred “With Distinction”.

Transition Arrangements

  1. The Faculty has identified equivalent courses which are available at: http://www.newcastle.edu.au/Resources/Faculties/Faculty+of+Business+and+Law/Resources/Students/2011/2012-FBL-PG-Course-Equivalences261011.pdf . Current students will be advised to enrol in equivalent courses in lieu of relevant courses that will no longer be offered.
  2. The Assistant Academic Registrar will write to all students who commenced study under the current program, advising of the transition arrangements, the equivalent courses and a program of study for completion. A Program Officer will be assigned to provide advice on transition arrangements.
  3. Those areas where equivalent courses are not available in the redesigned course structure then the relevant current courses will be offered for up to two years.
  4. All students enrolling in Term 1 2012 will study under the revised structure.

Course Information

Code Name Availability Units
Complete the following core courses to fulfil the requirements of this program.
GSBS6001 Managing Under Uncertainty Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (Sydney Bathurst)
Trimester 1 - 2014 (GradSchool)
Trimester 2 - 2014 (Singapore) (Singapore)
Trimester 2 - 2014 (City Precinct)
Trimester 2 - 2014 (Sydney Bathurst)
Trimester 2 - 2014 (GradSchool)
Trimester 3 - 2014 (Singapore) (Singapore)
Block 5 - 2014 (SAA_GLOBAL)
Trimester 3 - 2014 (City Precinct)
Trimester 3 - 2014 (Sydney Bathurst)
Trimester 3 - 2014 (GradSchool)
10 units
GSBS6002 Foundations of Business Analysis Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (Sydney Bathurst)
Trimester 1 - 2014 (GradSchool)
Trimester 2 - 2014 (Singapore) (Singapore)
Block 3 - 2014 (SAA_GLOBAL)
Trimester 2 - 2014 (City Precinct)
Trimester 2 - 2014 (Sydney Bathurst)
Trimester 2 - 2014 (GradSchool)
Trimester 3 - 2014 (City Precinct)
Trimester 3 - 2014 (Sydney Bathurst)
Trimester 3 - 2014 (GradSchool)
10 units
GSBS6003 Globalisation Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (Sydney Bathurst)
Trimester 1 - 2014 (GradSchool)
Trimester 2 - 2014 (City Precinct)
Trimester 2 - 2014 (Sydney Bathurst)
Block 4 - 2014 (SAA_GLOBAL)
Trimester 3 - 2014 (Singapore) (Singapore)
Trimester 3 - 2014 (City Precinct)
Trimester 3 - 2014 (Sydney Bathurst)
Trimester 3 - 2014 (GradSchool)
10 units
GSBS6004 Organisational Behaviour and Design Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (Sydney Bathurst)
Trimester 1 - 2014 (GradSchool)
Trimester 2 - 2014 (City Precinct)
Trimester 2 - 2014 (Sydney Bathurst)
Trimester 2 - 2014 (GradSchool)
Trimester 3 - 2014 (Singapore) (Singapore)
Trimester 3 - 2014 (City Precinct)
Trimester 3 - 2014 (Sydney Bathurst)
Trimester 3 - 2014 (GradSchool)
10 units
GSBS6005 Marketing Management and Planning Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (Sydney Bathurst)
Trimester 1 - 2014 (GradSchool)
Trimester 2 - 2014 (City Precinct)
Trimester 2 - 2014 (Sydney Bathurst)
Trimester 2 - 2014 (GradSchool)
Trimester 3 - 2014 (City Precinct)
Trimester 3 - 2014 (Sydney Bathurst)
Trimester 3 - 2014 (GradSchool)
10 units
GSBS6013 Customer Decision Making and Behaviour Trimester 1 - 2014 (City Precinct)
Trimester 2 - 2014 (City Precinct)
Trimester 2 - 2014 (GradSchool)
Trimester 3 - 2014 (City Precinct)
10 units
GSBS6014 Digital Marketing Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (GradSchool)
Trimester 2 - 2014 (Sydney Bathurst)
Trimester 2 - 2014 (GradSchool)
Trimester 3 - 2014 (City Precinct)
10 units
GSBS6015 Services and Relationship Marketing Management Trimester 1 - 2014 (GradSchool)
Trimester 2 - 2014 (City Precinct)
Trimester 3 - 2014 (GradSchool)
10 units
GSBS6040 Human Resource Management Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (Sydney Bathurst)
Trimester 1 - 2014 (GradSchool)
Trimester 2 - 2014 (City Precinct)
Trimester 2 - 2014 (Sydney Bathurst)
Trimester 2 - 2014 (GradSchool)
Trimester 3 - 2014 (Singapore) (Singapore)
Trimester 3 - 2014 (City Precinct)
Trimester 3 - 2014 (Sydney Bathurst)
Trimester 3 - 2014 (GradSchool)
10 units
GSBS6041 Global Marketing Strategy and Planning Trimester 1 - 2014 (City Precinct)
Trimester 2 - 2014 (City Precinct)
Trimester 2 - 2014 (GradSchool)
Trimester 3 - 2014 (City Precinct)
10 units
GSBS6060 Strategic Management Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (Sydney Bathurst)
Trimester 1 - 2014 (GradSchool)
Trimester 2 - 2014 (City Precinct)
Trimester 2 - 2014 (Sydney Bathurst)
Trimester 3 - 2014 (Singapore) (Singapore)
Trimester 3 - 2014 (City Precinct)
Trimester 3 - 2014 (Sydney Bathurst)
Trimester 3 - 2014 (GradSchool)
10 units
GSBS6200 Accounting and Financial Management Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (Sydney Bathurst)
Trimester 2 - 2014 (City Precinct)
Trimester 2 - 2014 (Sydney Bathurst)
Trimester 2 - 2014 (GradSchool)
Trimester 3 - 2014 (Singapore) (Singapore)
Trimester 3 - 2014 (City Precinct)
Trimester 3 - 2014 (Sydney Bathurst)
10 units
GSBS6300 Integrated Marketing Communications Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (GradSchool)
Trimester 3 - 2014 (City Precinct)
Trimester 3 - 2014 (GradSchool)
10 units
Directed Courses
Code Name Availability Units
Choose 30 units from directed courses
GSBS6006 Employment Relations in Globalised Economies Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (GradSchool)
Trimester 3 - 2014 (City Precinct)
10 units
GSBS6007 Managing Human Resources in International Organisations Trimester 1 - 2014 (City Precinct)
Trimester 2 - 2014 (Singapore) (Singapore)
Trimester 2 - 2014 (City Precinct)
Trimester 2 - 2014 (Sydney Bathurst)
Trimester 2 - 2014 (GradSchool)
Trimester 3 - 2014 (City Precinct)
10 units
GSBS6008 Global Business Management Trimester 1 - 2014 (City Precinct)
Trimester 2 - 2014 (Sydney Bathurst)
Trimester 3 - 2014 (City Precinct)
10 units
GSBS6009 Cross-Cultural Management Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (Sydney Bathurst)
Trimester 2 - 2014 (Singapore) (Singapore)
Trimester 3 - 2014 (City Precinct)
Trimester 3 - 2014 (Sydney Bathurst)
10 units
GSBS6012 Entrepreneurship and Innovation Trimester 1 - 2014 (City Precinct)
Trimester 2 - 2014 (GradSchool)
Trimester 3 - 2014 (City Precinct)
10 units
GSBS6100 Negotiation and Advocacy
This course is only offered in intensive mode.
Trimester 2 - 2014 (City Precinct) 10 units
GSBS6130 Corporate Finance Trimester 1 - 2014 (City Precinct)
Trimester 2 - 2014 (City Precinct)
Trimester 2 - 2014 (GradSchool)
Block 4 - 2014 (SAA_GLOBAL)
Trimester 3 - 2014 (City Precinct)
10 units
GSBS6140 Investment Analysis Trimester 1 - 2014 (City Precinct)
Trimester 3 - 2014 (City Precinct)
10 units
GSBS6142 Derivatives and Risk Management Trimester 2 - 2014 (City Precinct) 10 units
GSBS6143 Applied Portfolio Management Trimester 2 - 2014 (City Precinct) 10 units
GSBS6144 Financial Institutions Management Trimester 1 - 2014 (City Precinct)
Trimester 3 - 2014 (City Precinct)
10 units
GSBS6145 International Financial Management Trimester 2 - 2014 (City Precinct) 10 units
GSBS6150 Individual Financial Planning Trimester 1 - 2014 (City Precinct)
Trimester 3 - 2014 (City Precinct)
10 units
GSBS6190 Human Resource Development Trimester 1 - 2014 (City Precinct)
Trimester 2 - 2014 (City Precinct)
Trimester 2 - 2014 (GradSchool)
10 units
GSBS6192 Strategic Human Resource Management and Employment Relations Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (GradSchool)
Trimester 2 - 2014 (City Precinct)
Trimester 3 - 2014 (City Precinct)
10 units
GSBS6301 Brand Development and Marketing Trimester 1 - 2014 (GradSchool)
Trimester 2 - 2014 (City Precinct)
Trimester 3 - 2014 (GradSchool)
10 units
GSBS6410 Economics of Competitive Advantage Trimester 1 - 2014 (City Precinct)
Trimester 2 - 2014 (Singapore) (Singapore)
Trimester 2 - 2014 (GradSchool)
10 units
GSBS6481 International Business Strategy Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (Sydney Bathurst)
Trimester 2 - 2014 (City Precinct)
Trimester 3 - 2014 (City Precinct)
Trimester 3 - 2014 (Sydney Bathurst)
10 units
GSBS6484 Corporate Governance & Social Responsibility Trimester 1 - 2014 (City Precinct)
Trimester 1 - 2014 (GradSchool)
Trimester 2 - 2014 (Singapore) (Singapore)
Trimester 3 - 2014 (GradSchool)
Block 6 - 2014 (SAA_GLOBAL)
10 units