The Multinational Corporation

10 Units

The focus of this course is on the multinational enterprise and the management of cross-border operations. Major topics include: the theory of the multinational corporations (MNCs); the evolution of MNCs; headquarter subsidiary relationships; the MNC as a learning organisation; market entry strategies including exporting, licensing, franchising and international manufacturing; MNCs and the internationalisation process; the strucutre and function of a MNC.

Faculty Faculty of Business and Law
School Newcastle Business School

Not currently offered

Previously offered in 2011, 2010, 2009, 2008, 2007, 2006, 2005

Learning Outcomes

On successful completion of this course students will be able to:

  1. Critically discuss the theories of the Multinational Corporation and future challenges for theory.
  2. Critically discuss the evolution of the MNC
  3. Identify the nature of an MNC and the extent and pattern on MNC activity in the global economy.
  4. Critically discuss the internationalisation process including motivation for internationalisation and modes of entry.
  5. Critically discuss headquarter subsidiary relationships.
  6. Critically discuss the styles of structures and functional operations typical of an MNC.
  1. Theory of multinational enterprise
  2. Evolution of the MNC
  3. MNC’s and the internationalisation process
  4. Headquarter subsidiary relationships
  5. MNC as a learning organisation
  6. The organisation of international business
  7. Global marketing and research and development
  8. Global human resource management
  9. Accounting in international business
  10. Financial management in international business
  11. Market entry strategies
Replacing Course(s) Not Application
Transition Not Applicable
Assumed Knowledge Nil
Assessment Items
  • Essays / Written Assignments -
  • Examination: Formal -
  • Case Scenario/PBL exercises -
Contact Hours
  • Lecture: for 2 hour(s) per Week for Full Term
  • Case Study: for 1 hour(s) per Week for Full Term
Timetable 2018 Course Timetables for GSBS6482
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